The partnership began at the beginning of the 2019 season, with Young Henrys continuing to emerge on the scene as an independent Australian beer company.
Both Yong Henrys and the Northern Blues Football Club view this as a long-term partnership that will continue to grow in the future.
“It’s very early stages, which is both exciting and challenging,” Young Henrys’ Head of Partnerships and Major Projects Greg Hall said.
“We prefer long-term partnerships in everything we do, and we see this as no exception.
“We see the Northern Blues as a great local club with solid history and heritage, in a place which has become south-of-the-border heartland for Young Henrys.”
With the importance of community being an integral value for the Northern Blues, this partnership with Young Henrys was a match made in heaven for all parties.
Young Henrys prides itself with promoting inclusiveness and respecting the people in the community.
“A successful club is usually a happy club, full of happy people, which are better to do business with,” he said.
“We always try and deal with like-minded, fun and happy people who are keen to do cool things together.”
The most exciting aspect of the partnership is the benefit involved for Northern Blues members.
The partnership gives members the exclusive opportunity of discounted offers on the beer products that Young Henrys has to offer including the Natural Lager (an unfiltered premium lager), the mid-strength Newtowner Aussie Pale Ale as well as the perfectly-balanced Cloudly Cider. Those in attendance at selected Northern Blues home games could also receive free pint vouchers.